Reception Theory

STUART HALL - the process of decoding and encoding ideologies, with preferred, negotiated, oppositional and aberrant readings. The aberrant reading is where you completely miss the point of the media product.

What is the message (ideology) of Assassin's Creed III Liberation:
- violence solves problems
- violence is acceptable
- good vs evil (binary opposition)
- anti slavery
- females can be strong
- gender equality

SIMPLIFIED WORLD VIEW - the use of good vs evil with clear lines between them is an example of a simplified world view, and that there is only good or bad and no in between.

Preferred - that violence is an acceptable way to deal with problems, and that slavery is unacceptable and needs to be challenged

Negotiated - the game may be confusing or not particularly interesting, but they agree that slavery should be challenged

Oppositional - that violence isn't acceptable and the game is not good itself

Lore - an underlying story or deeper story to a video game which you wouldn't know or understand

Many games use 'Environmental Storytelling', which comes from descriptions of objects, characters that you speak to and video clips. It's things you don't need to know but you can easily find out through descriptions and instructions given to your character.

The Silver Case: The 25th Ward is a 'visual novel', which is a text based game. This has an extremely hard to follow plot and the gameplay is frustrating and confusing, and therefore is a very niche/obscure genre of video game. It is very a-typical of them. It is deliberately a-typical because even though the same move is repeated, it seems to have gotten the same result. Also, it is much more chilled with pretty much no action within the game itself. What is quite interesting is the intertextual use of things like Pokemon games, which is not typical of such an adult game. There is also a complete lack of structure and gameplay, which could argue that it is not really a game. It doesn't care about it's audience, as the sound effects have been reviewed negatively however they have decided not to change it to switch them off. The audience is challenged in a new way to traditional games as it is supposedly so boring and if you get through it, has an unsatisfying ending.

Using FANDOM, theorised by Henry Jenkins, people use 'textual poaching' where they take what they want from the game, and they can do what they want with it.

Examples of FANDOM:

Image result for assassin's creed cosplaysImage result for assassin's creed comic


The benefits of FANDOM are that they create a social community which people will get together and talk about the things they love. An example of this is comic con and other conventions, where people can dress up and interact with one another


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